True Story: The Public Relations Podcast

10

Welcome to True Story: The PR Podcast – a weekly show that features brands and businesses that have a authentic story to tell. From wild investments, lawsuits against massive brands, bankruptcies and surprise features on Oprah, you’ll hear how some of the nation’s brands and businesses developed into who they are today. Whitney Lee, the host and Founder of True Story PR, also shares valuable PR advice on different industries, topics and more. Tune in below or on any platform you listen to podcasts.

More
Recent Episodes
  • What You Need to Know Before Buying a Franchise
    May 5, 2025 – 00:34:11
  • Should CEO's Share Their Political and Religious Beliefs on Social Media? with Ryan McCormick, Co-Founder of Goldman McCormick PR
    Apr 28, 2025 – 00:45:12
  • Building a Franchise? What You Need to Know
    Apr 22, 2025 – 00:39:14
  • How to Buy Back Your Time with AI with Michael Sacca, CEO of Leadpages
    Apr 15, 2025 – 00:42:28
  • What PR Pros Need to Know About SEO with Jade Pruett, Owner & Founder of HelloSEO
    Apr 11, 2025 – 00:39:04
  • What is a Fractional CMO?
    Apr 7, 2025 – 00:37:58
  • How I Restructured and Streamlined My Agency with Amore Philip, Founder and CEO of Apples & Oranges Public Relations
    Mar 31, 2025 – 00:34:44
  • Tried it ALL: What To Do When Your Marketing Isn't Working
    Mar 24, 2025 – 00:40:50
  • This One Thing Can Make or Break Your Company with Michelle Villatoro, CEO of Just Think Hospitality
    Mar 17, 2025 – 00:49:54
  • You're Wasting Your Money on PR If...
    Mar 3, 2025 – 00:41:12
  • Should You Write a Book? The TRUE ROI Behind Authorship with Dan Gerstein, CEO of Gotham Ghostwriters
    Feb 24, 2025 – 00:36:54
  • Pitching Is for More Than Just Media (And This Is Why You’re Striking Out!)
    Feb 17, 2025 – 00:19:13
  • PR is Changing: How to Keep Up in an Industry that Continually Shifts with Adriana Sol, Founder of Wander PR
    Feb 12, 2025 – 00:47:38
  • Should You Get a Master's Degree?
    Feb 5, 2025 – 00:47:23
  • PR Predictions for 2025 with Jen Berson, Founder and President of Jeneration PR
    Jan 27, 2025 – 00:55:33
  • 3 Ways Businesses are Rethinking Their Marketing & PR in 2025
    Jan 20, 2025 – 00:35:10
  • 8 Books You Should Read To Level Up This Year
    Jan 6, 2025 – 00:47:15
  • How Freelance Journalists are Changing the Game with Substack with Joni Sweet, Freelance Writer and PR Consultant
    Dec 30, 2024 – 00:47:06
  • 4 Patterns Biz Owners Need to Break in 2025
    Dec 23, 2024 – 00:38:11
  • High Stakes PR: Building Campaigns Like Someone's Life Depends On It with Drew Piers, Managing Director, Partner - Sachs Media Group
    Dec 16, 2024 – 00:44:56
  • Biz Owners: Why Your Marketing/PR Isn't Successful
    Dec 9, 2024 – 00:22:25
  • Pros & Cons: Big Agencies vs Small Agencies with Amy Dang-Stojanovic - Managing Partner, Mochee
    Dec 2, 2024 – 00:43:32
  • Missed Opportunities - What I Should've Done When We Started the Agency
    Nov 25, 2024 – 00:27:06
  • How to Triple Your Podcast Pitching in a Day with Parker Olson, Founder of PodPitch
    Nov 18, 2024 – 00:35:28
  • The Tiny Shift that Changed Our Relationship with Every Client
    Nov 11, 2024 – 00:22:24
  • Efficient vs. Effective - How Personalization Changes Everything in Sales + Marketing with Scott Russell, Partner at Dynamic Sales Solutions
    Nov 4, 2024 – 00:31:35
  • Your First Assistant or Employee: How to Know What You Should Hand Off
    Oct 28, 2024 – 00:33:09
  • How She Went from a Corporate Job Managing 16 Agencies to Starting Her Own with Lindsay Kirsh, Founder and Chief Strategist, Slayer PR
    Oct 21, 2024 – 00:40:47
  • The Worst Advice for a New Agency or Freelancer
    Oct 14, 2024 – 00:29:21
  • How She Scaled and Sold her Agency with Carrie Kerpen, Founder and CEO of The Whisper Group
    Oct 7, 2024 – 00:42:50
  • Navigating the Evolution of Agency Structure and Services with Veronique Zayas, Founder of HatchMark Studio
    Sep 23, 2024 – 00:44:44
  • Fixing the Friction Between Clients and Mid Size Agencies with Lindsey Breitwieser, Fractional CMO & Founder of The CMO Lab
    Aug 20, 2024 – 00:49:56
  • How We Doubled the Business in 2020
    Aug 12, 2024 – 00:40:53
  • Building a Personal Brand as an Agency Owner with Lexie Smith, Founder of Growth Mode Agency & The PR Bar Inc.
    Jul 30, 2024 – 00:44:04
  • Special Announcement - TheWhitneyLee.com is LIVE
    Jul 24, 2024 – 00:13:54
  • Should You Niche Down Your Agency?
    Jul 15, 2024 – 00:30:34
  • PR + HR - How Company Culture and Your Brand Intersect with James Ferguson of Wurzak Hotel Group
    Jul 9, 2024 – 00:32:54
  • 5 Controversial Opinions on Marketing with Amy Colbourn, Managing Director of MONOGRAM Agency
    Jun 24, 2024 – 00:37:11
  • Why Agencies Get Fired
    Jun 17, 2024 – 00:38:57
  • OWNER CHAT: Real Talk on Agency Ownership - the Good & the Bad with Susie Timm, Founder of Knife & Fork Media
    Jun 10, 2024 – 00:33:43
  • The Most Important Question to Ask a Potential Client
    Jun 3, 2024 – 00:25:08
  • BRAND TWERK: Little Mistakes That Make Your Brand Look Amateur with Lisa Boettcher of LB Creative Studio
    May 29, 2024 – 00:38:26
  • REAL TALK: A Message to Influencers from Agencies
    May 20, 2024 – 00:45:35
  • Females Who Film: How She Built a Multi-Media Company in a Male-Dominated Space with Carly Gilleland, Founder of The Good Vibe Media Co
    May 13, 2024 – 00:29:24
  • The Biggest Challenge of Working in PR
    May 6, 2024 – 00:18:39
  • Branding + PR: Where Businesses are Missing the Mark with Sara Chambers
    Apr 29, 2024 – 00:35:54
  • 3 Mistakes I've Made as a Leader
    Apr 22, 2024 – 00:37:05
  • How a 22-Year-Old Tennis Buff Built an International Experience Company
    Apr 15, 2024 – 00:35:36
  • A Secret Killer of Remote Teams
    Apr 8, 2024 – 00:17:12
  • How to Build and Monetize a Community from the Ground Up with Devin Butler, Founder of Arizona Entrepreneurs
    Apr 1, 2024 – 00:41:22
Recent Reviews
  • bsnellgrove
    Truly Professional Podcast
    Love Whitney and the insight she brings to the table. Have really implemented actionable advice from listening!
  • themrsmontes
    True Story is a Digital Marketing Goldmine
    The True Story podcast is the perfect podcast for learning while listening. The tips and tactics that Whitney shares are helpful for freelancers, agency owners, and even businesses that went to DIY their digital marketing! Highly recommend for those that want marketing and public relations advice that is easy to digest.
  • I3tyvm
    🙌🏽🙌🏽🙌🏽🙌🏽🙌🏽
    Wise, fun, educational and entertaining!
  • JodyFisher
    Plan ahead
    A terrific and savvy look at the #publicrelations and #marketing business. The December #planned episode had me taking notes and giving virtual high fives to Whitney for the strategies she’s implementing and bringing to her clients.
  • Jfoy757
    Practical marketing advice
    I have loved listening and learning tangible marketing tools that can help grow my business. The interviews have been very insightful. Thank you for sharing your knowledge!
  • Claudia Pfau
    Marketing PR Magic!
    Whitney and her awesome guests share such real and authentic business content! If you’re looking for inspiration, motivation, AND actionable advice for any stage in your career or business, you’re in the right spot. Thanks so much for putting out such a stellar show Whitney - keep up the great work!
  • EliMA21
    Useable marketing & PR tips that are actually helpful!
    I cannot believe that Whitney is sharing her expertise for free in this podcast! The info in these episodes is highly valuable, and you can actually put these tips into practice for your business. If you’re looking for an inspiring and helpful marketing podcast to listen to while you work, then you found it right here!
  • itserinxx
    So REAL & SO RELEVANT
    Love that Whitney started this podcast! She’s my go-to girl for all things Marketing! Such a great speaker but now we have quick access to her tips on the regular! Subscribed & excited to hear more!
  • Asha34567788426898421
    Best podcast for businesses!!!
    This podcast has been so helpful as I determine the best way to market my business! Whitney does a great job of explaining social media to those that don’t know where to start. Her expertise in marketing and social media have allowed me to fully understand where my social media priorities lie. I can’t wait for more!
  • WhitneyPLee
    Crushing 2022 goals
    It was a big goal of mine to start a podcast and we did it! So grateful to my team for helping make this happen and for everyone who listens in!
  • Dexticle
    Helping Small Business
    I found these quick podcasts easy to listen to and apply tactics to our social media business.
Disclaimer: The podcast and artwork on this page are property of the podcast owner, and not endorsed by UP.audio.